Events + Retail +Merch
Creative Direction for photoshoots and creation of print and digital POS to promote retail sales. Managing events from start to end - including Baby Expo & Diesel, Dirt & Turf.
Creative strategy, budget allocation, design of all trade collateral, organisation of all parties involved, including food vendors and staff.
Designed and facilitated custom build show stands.
Management of company merchandise:
Managing $100k+ Merchandise Global Budget. Supplier research and sourcing for 25 merchandise items, bulk purchasing, inventory management and implementation of strategy with internal stakeholders.
